Investments in 2020 represent the continuation of Valamar’s investment strategy of repositioning and upscaling the portfolio towards high value tourism products and services.
Next year Valamar shall complete a large investment in repositioning Istra Premium Camping Resort in Funtana into the first 5-star camping resort in Istria. The three-year investment project will amount to EUR 56 million. Investments continue in Padova Premium Camping Resort on Rab island, Valamar Meteor Hotel in Makarska, Valamar staff residence in Dubrovnik, energy efficiency and digital projects.
Valamar is investing a total of EUR 202 million by 2021 in the new Pical zone in Poreč, where the construction of hotel Pinea, the largest single investment in Croatian tourism worth EUR 106 million, is already underway. Significant investments during this winter also include repositioning Valamar Parentino 4 * (ex Valamar Zagreb) with an expanded offer of accommodation and services for family holidays.
Valamar Riviera has invested close to EUR 808 million in tourism so far, and is thus recognized as one of the largest investors in Croatia and the region.
“In a season marked by a slower growth in tourist demand, we continue to achieve strong growth due to significant investments made in the last period. The announced investment cycle marks the beginning of a new strategic period until 2022. The focus shall remain on investing in socially responsible and sustainable development of our portfolio, destinations and employees,” said Željko Kukurin, CEO of Valamar Riviera.