Back to News
Zero Quadrant - Research
July 30, 2021

Zero Quadrant - Research

Results of Media Val's (parent company of AmCham member Alpheus Public Affairs) second extensive annual survey on the attitudes, beliefs, fears and expectations of Croatian citizens and key trends arising from the circumstances in which we live and do business for the last year and a half, since the beginning of the pandemic.

The fact is that changes in citizens' behavior and their demands from brands and companies, but also the public sector, require adjustment of some business policies, so findings in this research could be a great starting point and serve as a basis for your planning sustainable business strategies.

The survey was conducted in collaboration with the Ipsos market research agency on a sample of 603 respondents, members of the Ipsos online panel, that represent Internet users from 18 to 60 y/o.

For more detailed information about the research, feel free to contact:
Zdravko Ivić
Senior Consultant/Partner
ALPHEUS Public Affairs
zdravko.ivic@alpheus.hr
M +385 98 98 73 607
http://www.alpheus.hr

Join AmCham

Join the leading international business community in Croatia.

Since 1998, AmCham Croatia represents business interests of American, international as well as Croatian companies. With 326 members, employing over 95.000 people, we are the voice of international business in Croatia. We are the first choice of international companies for policy advocacy in Croatia.

Join us now