AmCham Talents: 20 Rules for Great Creative Work

Luka Duboković, CEO BBDO will talk about creative work and preparation of marketing campaigns.

Luka Duboković is in advertising business since 1996. Most of his career he spent in BBDO Zagreb first as the project leader and later as the Head of Strategic Planning. Last ten years he is in the role of the CEO.

During his 25+ years long career he worked on campaigns for many local and international brands and companies such as: Zagrebačka brewery, IKEA, A1, HT, Podravka, Molson Coors, Erste Bank, Pliva, Coca-Cola, Atlantic, Adidas, Dukat, Karlovačko brewery, Franck, Pepsi, American Express, PBZ, Jana, Jamnica, INA, HTZ, Henkel and many more.

Four times member of the Croatian EFFIE award jury, member of the 2015 EURO EFFIE jury award. Member of the Court of Honor of Croatian Association of Advertising Agencies.

Luka graduated at the Faculty of Economics in Zagreb in 1996. 

calendar_month October 07, 2025
schedule17:30-19:30
location_onEsplanade Zagreb Hotel

for AmCham Talents only