Boardroom Discussions: Croatia - Emerging Digital Challenger

At the second sessions of the “Boardroom Discussions – Digital Transformation from CEO Perspective” program, Mr. Tomislav Brezinščak, Managing Partner Croatia and Serbia, McKinsey & Company, presented results of the McKinsey survey on digital challenges and digitization as the new growth engine for Croatia. Participants followed the presentation with great interest and engaged in interesting discussion and exchange of views and opinions.

Boardroom Discussions program is targeting CEO’s, Board Members and General Managers of AmCham member companies interested to hear from IT leaders and top management consulting companies as well as peers from different industries about digital transformation trends and operational steps.

Digital transformation will soon underline every strategic decision and become one of the prerequisites for further growth and development of every company. While the topic encompasses a number of business areas, senior managers facing this challenge lack examples to learn from. With the series of Boardroom Discussions focused on companies’ digital agendas, we are hoping to bridge this gap.