AmCham regional position paper „Overarching regional needs for a resilient tourism sector“

The COVID-19 pandemic has temporarily brought to a complete halt the tourism industry globally. In addition, it emphasized tourism sector structural deficiencies, especially in CEE countries. Lack of high-quality tourism infrastructure, non-existing regional marketing activities, suboptimal urban experience in tourist destinations as well as old-fashioned destination management are common challenges that CEE countries (Croatia, Czech Republic, Romania and Slovakia) have identified as major challenges in tourism sector.

The goal of this joint regional position paper is to propose short-term, but also long-term measures aimed at strengthening tourism sector in the mentioned countries of the CEE region.

Therefore, AmChams of Croatia, Czech Republic, Romania and Slovakia propose focusing on investments in tourism infrastructure, joint regional marketing activities, investments in traffic infrastructure as well as urban regeneration projects.

AmCham regional position paper „Overarching regional needs for a resilient tourism sector“ is available here.