AmCham presents a comprehensive set of tax reform proposals aimed at boosting investment, retaining talent, and enhancing Croatia’s economic competitiveness. Key measures include reducing labor taxes by raising personal deductions and lowering income tax rates, expanding non-taxable employee benefits, and encouraging equity-based incentives. The document stresses the importance of simplifying administrative procedures, digitalizing tax processes, and shortening response times for tax rulings. AmCham calls for a predictable and flexible tax environment to improve legal certainty and support business operations across all sectors.